“It’s all about relationships,” said Aliza Freud, Founder & CEO of SheSpeaks, during an on-site interview by Snippies, our Video Content Resource, at The 7th Annual M2W – The Marketing to Women Conference, April 13 & 14, 2011 at the Chicago Cultural Center.

 

Aliza also talked about how women are responding to the P&G Future Friendly campaign. Aliza presented a case study on the campaign with Kara Gaffney of Paine PR.

 

We’ll be posting additional video from M2W all week, so be sure to check back for more great interviews!

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