Women are at the heart of the healthcare debate and First Lady Michelle Obama recently spoke the women of America about Healthcare Reform through a video produced by the White House, which broke exclusively on www.iVillage.com on Friday, October 23rd at http://www.ivillage.com/michelleobama.  In the video, Mrs. Obama explains why she thinks women should support policy reform.  The iVillage community now has the opportunity to join in the conversation by submitting their health care reform questions and comments via the site.   Those questions will be addressed by Secretary of Health and Human Services Kathleen Sebelius in a second video, also breaking exclusively on iVillage, that will post Friday, October 30th.  “No matter which side you’re on, healthcare is central to our vast audience of highly engaged women and moms,” said Jodi Kahn, executive vice president, iVillage. “This is a huge opportunity for our community to have their personal questions about healthcare answered directly by Secretary Sebelius.”

The healthcare topic become is not only top of mind with women, but also with the brands and marketers trying to connect with them.  We invite you to join us next week in Washington, D.C. for the first annual M2W®-HC™…The Conference for Marketing Healthcare to Women, November 5 & 6 at the National Museum of Women in the Arts.  For more information or to register contact Heidi Bouthiette, 860-724-2649 x15 or visit www.m2w-hc.com.

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