Pepper Miller, President of The Hunter-Miller Group, co-author of What’s Black About It?, and author of the new Black (Still) Matters In Marketing was voted best speaker by the SRO audience of Fortune 1000 brand marketing executives at the 8th Annual M2W® – The Marketing to Women Conference, April 24 & 25, 2012, Chicago Cultural Center. Miller originally won the award at M2W® 2005.
Miller won the “M2W® 2012- You Take The Cake” best speaker award for her presentation on what it means to be a black woman in America today. Highlights of her presentation included:
■ The definition of the black family is changing: While 73% of all black births are to single moms, this doesn’t mean they are bad moms.
■ A new generation of young, single, accomplished and childless black women are breaking the stereotypes about black women today.
■ Many black women are delaying, or forgoing, childbearing at a higher rate. In 2008, 39.1% of black women 20-34 had no children vs. 34.3%, childless women in 2003.
■ The Internet is not necessarily an equalizer: Although black women are all over the net, they tend to congregate and share their stories in relevant online communities that make up the powerful, yet under the radar, black social network and black blogosphere.
“Once again, Pepper eloquently and compellingly presented insights on black women that could be game changers to anyone charged with creating successful outcomes in any commercial, political or social enterprise,” said Nan McCann, M2W® producer. “As one attendee wrote in an exit survey, “She really brought the message home.” We were so proud to have Pepper in the 2012 program, and we’re thrilled to present her with the best speaker award.”
M2W® is annually attended by Fortune 1000 senior brand marketing executives and their agencies. Registration typically includes companies as diverse as Bayer, Aetna, ESPN, Kraft Foods, GM, J&J, Kellogg, Diageo, Walgreens, Wells Fargo, NBA, WebMD, Burton, L’Oreal, ConAgra and Whirlpool. “They attend,” McCann said, “because they recognize the importance of reaching women – who control 85% of all consumer purchasing in virtually every product category.”
M2W®, part of Women Mean Business Week, was presented by Global Sponsor: Chicago Sister Cities International; Associate Sponsors: Fleishman-Hillard, Hearst Magazines, Carmichael Lynch, Carmichael Lynch Spong, DeVries, Campbell Ewald, PMP, General Growth Properties, Tropicana, GolinHarris, The Hunter-Miller Group, GfK Roper Consulting NA, WebMD, Yahoo!; Workshop Sponsors: YWomen, Anthem!, Redbean Society, SheSpeaks, CraveBox, Social Media Link, The Gate Worldwide, Royal Kingdom PR Agency; Showcase Sponsors: Carolina Pad, BlogHer, Sonos, and Trek Women; Video Content Resource: Snippies; Media Sponsor: Today’s Chicago Woman; Special Event Sponsor: The God Box Project. M2W® 2012 Proudly Supported Habitat for Humanity International.
For complete conference information visit: www.m2w.biz or call 860.724.2649 x13. M2W® is produced by PME® Enterprises LLC, 912 Silas Deane Highway, Suite 101, Wethersfield, CT 06109.