As we’ve previously reported, Kelley Styring, principal of InsightFarm Inc., and her family are covering 5, 500 miles of beautiful American highways as she works on her new book, In Your Car: Road Trip through the American Automobile. We just got word that the Styring family is more than halfway through their journey and have [...]
Archive for June, 2008
It’s not too late to join Kelley Styring in the car…
Posted in Uncategorized on June 30, 2008 | Comments Off
Gender largest factor in reliance on online wellness info
Posted in Uncategorized on June 30, 2008 | Comments Off
To understand the Internet’s role in consumers’ search for wellness information, Burst Media surveyed nearly 1,700 Web users 18 years and older in May 2008 about how they research wellness topics online. According to the survey, women are significantly more likely than men to use the Internet as a wellness resource – 71.7% versus 60.5%. [...]
Molitor looks at Dove’s corporate social responsibility
Posted in Uncategorized on June 25, 2008 | Comments Off
Four years after the launch of the Dove’s Campaign for Real Beauty, Dori Molitor, founder and CEO of WomanWise LLC, is taking a look at the campaign from a new angle: corporate social responsibility. As stated in a recent article she authored for HUB Magazine, “To date, Dove’s efforts have been extremely one way. Yes, [...]
Healthy finances=healthy lifestyle for women
Posted in Uncategorized on June 25, 2008 | Comments Off
Women looking to improve their health and happiness may want to review their portfolio before revving up the treadmill. A new study commissioned by financial security company Northwestern Mutual, in partnership with LLuminari, a national network of evidence-based health experts, indicates that women who actively take control of their finances are healthier and happier than those [...]
Study shows gender differences in auto purchases
Posted in Uncategorized on June 23, 2008 | Comments Off
When it comes to cars, there are significant differences by gender, according to a recent Harris Interactive AutoTECHCAST study, regarding which innovations they will most likely consider during the purchase process. The study reveals that men gravitate more toward performance, convenience and communication/sound options, while women indicate a stronger preference for comfort items. Both sexes [...]
Site puts DC women ‘in the know’ on local hotspots
Posted in Uncategorized on June 23, 2008 | Comments Off
It’s universal, all women love a great deal and they want to be in the know on their town’s hotspots. Introduce them to these hotspots with exclusive introductory offers and everybody wins. DC Girls in the Know (DCGITK) launches online at www.dcgirlsintheknow.com bringing exclusive offers from select, ultra chic DC area businesses to its subscribers. [...]
‘The Black Women’s Expo’ comes to Chicago in August
Posted in Uncategorized on June 23, 2008 | Comments Off
Nearly 50,000 women are expected to convene in Chicago this summer for the city’s very own, “The Black Women’s Expo,” formerly “An Expo for Today’s Black Woman.” Now in its 15th year, the national destination event returns to the city beginning August 1st through August 3rd at McCormick Place. A host of exciting events are [...]
Styring’s head to the Grand Canyon
Posted in Uncategorized on June 20, 2008 | Comments Off
As previously reported in M2W(R) E-ssentials, Kelley Styring, principal of InsightFarm Inc. and good friend of the M2W® and M2Moms® communities, is on a 30-day road trip with her family as she works on her upcoming book, In Your Car: Road Trip through the American Automobile. She is chronicling her experience in a regular blog [...]
Study finds beach beauty confidence increases with age
Posted in Uncategorized on June 19, 2008 | Comments Off
Move over Millennials, the most confident beauties at the beach this season may be over the age of 40. A reader panel survey of more than 1,400 women over the age of 40 conducted by More magazine and Lands’ End found nearly half (47%) of respondents have gained swimsuit confidence with age, admitting they feel [...]
Handgun safety classes see rise in female enrollment
Posted in Uncategorized on June 19, 2008 | Comments Off
The steady rise in handgun sales over the last few years, as well as the introduction of even more models by more companies designed specifically for women, has led to an increase in the number of women enrolled in classes regarding handgun ownership. Enrollment in self-protection handgun classes is at an all-time high, especially among [...]
